Apple is reportedly developing a touchscreen MacBook Pro with an OLED display, targeting a late 2026 or early 2027 release. This update comes from Bloomberg’s Mark Gurman, who recently corroborated analyst Ming-Chi Kuo’s claims about the device’s production timeline. Gurman had initially reported on the project back in 2023, though the launch window has since shifted from late 2025 to the revised timeframe.
The move represents a notable shift for Apple, which has historically resisted merging the iPad and MacBook product lines. However, shifting market dynamics appear to be influencing the company’s strategy. iPad sales have started to taper off, while consumer expectations are evolving—many now anticipate touch-based interfaces even on laptops, partly due to the prevalence of touch-enabled Windows devices.
While Apple is unlikely to fully converge the Mac and iPad experiences, the introduction of a touchscreen MacBook Pro suggests the company is responding to competitive pressures and user demand for more versatile devices. This development could mark a new chapter in Apple’s laptop design philosophy, balancing traditional input methods with modern touch capabilities.
